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Cherry blossom centennial stamp by Paul Rogers defies expectations

Posted on 04/24/12 by Sally

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Phil Jordan an art director for the U.S. Postal Service commissioned Paul Rogers to design and illustrate the centennial Cherry Blossom stamp. In 1912 a gift of 3,000 cherry blossom trees was given to DC by Tokyo, Japan, the trees have survived the test of time and serve as a reminder of international friendship, blooming every spring the trees are also a symbol of the fleeting nature of time, and the fragility of life.

Paul writes on his blog - “The format is “se-tenant,” a design that runs an image over two stamps, and it seemed like the obvious solution was a panorama of the DC tidal basin ringed with trees in bloom. I did some research into past stamps and found a nice series from the 1960s called Beautification of America, and felt that a classic approach like that would be best. My job was to design a modern, clean addition to this tradition.” More on Paul's blog

Included here are pencil and color sketches, the final stamp design and detail.

The Washington Post reports nearly one million stamps sold each day

Beyond the Perf profiles Phil Jordan

Beyond the Perf reports on the centennial cherry blossom stamp