Rutu Modan for Blue Q Magical Unicorn Lavatory Mist
In the age of ubiquitous slang and profane tweets, some of our clients put their sense of humor in the right place. Rutu Modan first found this project a little strange, but Mitch Nash of Blue Q does strange the best. Shitting Glitter Magical Unicorn Lavatory Mist deserves a poised and proper depiction of the elusive creature on its label and Rutu meets the challenge. Blue Q says about the product: Mares eat oats and does eat oats and little lambs eat ivy. But unicorns? They eat glitter. And, I don’t think I need to tell you what happens next. Scented with lavender and basil.
Rutu has developed a curious menagerie over the years. A few examples accompany the Magical Unicorn label.